Consultation Services
Business management practices with a particular focus on the critical elements of the client’s marketing process.
Examine, evaluate and recommend the within the following:
- The marketing strategy as a framework guiding all activity
- The product, product design and development activity
- Channel selection and management theory
- Pricing strategy and implementation
- Promotional activity: sales, advertising new and old media, publicity, public/community relations
- External factors: political/legal, societal, economic, competition-existing and potential
From all of the above, in concert with the client’s direction, develop a plan and set forth an implementation calendar.
